We’re getting close to harvest time. By the time this goes live, we might even be in it.
It’s important to think about where commodity prices are right now and what to do with grain that you haven’t sold.
So I want to put together a few things for farmers to think about when it comes to storing grain.
John DeLorean was a designer at GM who wanted to produce futuristic cars. He was convinced that the culture of order and structure at GM was holding back creative geniuses like himself.
Since he was a very good salesman, he felt confident in his ability to forge his own path in business. So he walked away from his job at GM in order to produce his brand of futuristic cars.
He failed miserably.
When I talk to farmers, a lot of the same issues from the John DeLorean story arise. They fail to manage themselves and are often making gut decisions rather than logical and planned decisions.
Trust me: there’s a better plan to follow.
In my mind I have a job, separate from my farming operation.
It goes something like this: learn as much as I can, try to relate it to farming, and write or share content that relates to farmers.
That’s what I did with the most recent Tony Robbins documentary. I’m a big Tony Robbins fan; he’s helped over 50 million people, and he’s a pretty amazing guy. When I watched the documentary, I learned something that I think is relevant to farmers and grain marketing today—fear is our biggest problem.
In this episode, I discuss how you can do more than eliminate your fear of grain marketing—you can actually turn it into a beautiful experience.